• E V Retail Limited
Correspondence address: The Vault, Dakota Drive, Speke, Liverpool, England, L24 8RJ
Governing Law: England
Registration Number: 03244928
Place registered: England
Nature of Control:
Ownership of shares – 75% or more
Ownership of voting rights – 75% or more
Right to appoint and remove directors

• Bobby Arora
Correspondence address: Finance Director, The Vault, Dakota Drive, Estuary Commerce Park, Speke, Liverpool, Merseyside, L24 8RJ
Date of birth: January 1972
Nationality: British
Country of residence: United Kingdom
Occupation: Company Director

• Robin Arora
Correspondence address: Finance Director, The Vault, Dakota Drive, Estuary Commerce Park, Speke, Liverpool, Merseyside, L24 8RJ
Date of birth: January 1985
Nationality: British
Country of residence: United Kingdom
Occupation: Company Director

• Ultimate parent company: B&M European Value Retail S.A.
• Immediate parent company: E V Retail Limited

Group Structure

B&M European Value Retail S.A.
↓
B&M European Value Retail Holdtco 1 Ltd
↓
B&M European Value Retail Holdtco 2 Ltd
↓
B&M European Value Retail Holdtco 3 Ltd
↓
B&M European Value Retail Holdtco 4 Ltd
↓
E V Retail Limited
↓
B&M Retail Limited

The Group has 4 brands

• 2 in UK: B&M, Heron Foods
• 1 in Germany: Jawoll
• and 1 France: Babou

• Statement of Capital (Share Capital)
Class of Shares: ORDINARY A
Currency: GBP
Number Allotted: 905000
Aggregate nominal value: 905000
Amount paid per share: 0
Amount unpaid per share: 0

• Class of Shares: ORDINARY B
Currency: GBP
Number Allotted: 95000
Aggregate nominal value: 95000
Amount paid per share: 0
Amount unpaid per share: 0

• Class of Shares: ORDINARY C
Currency: GBP
Number Allotted: 1810000
Aggregate nominal value: 905000
Amount paid per share: 0
Amount unpaid per share: 0

• Statement of Capital (Total)
Currency: GBP
Total Number of shares: 2810000
Total Aggregate nominal value: 1905000

• Full Details of Shareholders

Shareholding 1: 1810000 Ordinary C – shares held as at the date of this return
Name: E V Retail Limited

Shareholding 1: 95000 Ordinary B – shares held as at the date of this return
Name: E V Retail Limited

Shareholding 1: 905000 Ordinary A – shares held as at the date of this return
Name: E V Retail Limited

Strategy

Three main strategic priorities:

• Deliver great value to their customers.

They focus on bestselling products. This disciplined approach to ranging is integral to the efficiency of the business model and supports their highly competitive pricing position.

• Expansion of the store estate. The company has a strong commitment to continue to roll out new stores in the UK to achieve their long term target which is the roll out of 950 stores.
• Continue to invest in staff and infrastructure. They have created over 1,000 new jobs in the FY18.

In order to continue the new store opening programme they plan to invest in warehouse capacity and during the period under review, a Group company has acquired land in Bedford in the South of UK upon which a new, one million square foot warehouse will be opened early in 2020

Ambitions

Selling Big Brands at Sensational Prices

• Everyday people
• All ages & genders

Types of customers:

• Discount customers
• Impulse customers
• Need-based customers
• Wandering customers

Customer Reviews on TrustPilot

1. Mrs Ausra Rojek
Awful experience
“Today I visited B&M store in Manchester road near Asda. I feel so angry. I took 2 boxes of Bournville chocolate fingers because under them it was 0.59p. I was in the rush and didn’t take a good look what says on that red price label. I thought they are reduced. When I paid at the till I checked the receipt and found that they been charged £1 each. Straight away I went to the shelf where I took them to double check the price. That price under them was for different item. Then I went to the till and explained that and said that I would like to return them because I thought they are on reduced prise. The lady at the till was nice to me but she couldn’t to take it from bill. She called manager and explained to him what’s happened and that I just bought them. Manager went to look at the shelf then brought labels with 0.59 p and £1 and and in not nice voice told me that these biscuits cost £1 each. Me and the lady at the till tried to explain him that I thought they are 0.59p each and for that reason I would like to return them. But the manager just said that he can’t refund because these biscuits gone through the till. And it is their policy that food they can’t refund.His voce and manners were not nice at all.He didn’t want to listen to the lady at the till when she tried to tell that I didn’ t go out of the shop when recognised price. He repeated again that it is their policy and went away. This incident made me very upset.And I think I will choose Home Bargains next time instead which is next to B&M and staff are more polite and nicer.”

2. Valerie
Unsatisfied customer service.
“Yesterday my friend and I went to b&m coleraine store to do xmas shopping for our grandchildren. Between us £200 was spent. A toy (doll&horse) set was priced at £20 when we went through the till we were charged £24.99. When we queried it a male member of staff (not a manager) who was so ignorant said you are not getting it. By trading standard if the price in front of the toy is £20 then that’s the price you pay. Because we spent a lot of time picking the presents it would have been a waste of our day to give it all back. We love this store but after our experience yesterday 30/10/20 we will not be back.”

• B&M believes in selling top branded products at great prices.
• Deliver sensational prices across a broad range of FMCG brands and non-grocery products.
• Keep their services and products simple.
• To provide customers with a fun and exciting shopping experience, offering them great products and value.

• The average monthly number of persons (excluding directors) employed by the company during 2019, amounted to 27,384 (2018: 26,496 – 3.4% increase).

• The average monthly number of persons (excluding directors) employed by the group during 2019, amounted to 33,794 (2018: 40.4 % increase)

• It is the company’s’ policy to provide employees:
– market competitive benefits packages and
– market competitive pension contribution scheme.

Career benefits

• B&Ms employees benefit from 28 days holiday per annum (pro-rata). This grows the longer the employee remains in the business, to 33 days per annum (dependent on the role and length of service).
• For Support Centre colleagues, Deputy Managers, Team Managers and above – they offer a” holiday purchase” scheme of an extra week’s holiday for that special occasion or extra-long holiday.
• Free uniform for all employees in stores and distribution centres.
• Flexible working for employees in the support centre.

Discount benefits

• All colleagues receive a 10% discount from week 1
• They have double discount days throughout the year for colleagues and families too
• Discount card for life for colleagues who have achieved 25 years’ service.
• “Refer a friend” scheme

Health Benefits

• Cycle to work scheme
• Automatic enrolment in the company’s nest pension scheme
• Mybenefits portal – this applies to all colleagues discounted health care/life insurance – savings on supermarket shopping, etc.
• Free eye tests for colleagues who use a pc as part of their role a regular basis
• Regular listening forums and employee opinion surveys too
• Employee assistance programme that offers support/advice and is strictly confidential

Employee Reviews

Indeed

Overall rating 3.1 – Based on 1,750 reviews

Ratings by category

Work/Life Balance 3.0
Compensation/Benefits 2.5
Job Security/Advancement 2.8
Management 2.8
Culture 2.9

Glassdoor

B&M Retail Ratings and Trends

Overall 2.7

Ratings by category

Culture & Values 2.5
Work/Life Balance 2.6
Senior Management 2.6
Compensation and Benefits 2.1
Career Opportunities 2.7

Pros

• “10% discount for staff which isn’t too bad if your on a low budget” (in 59 reviews)
• “i want to be part of B&M team to enhance my professional skills” (in 30 reviews)
• “Staff discount, friendly team members” (in 28 reviews)
• “Friendly Staff, always plenty to do, 10% staff discount” (in 27 reviews)
• “10% staff discount is a plus and hours are easy to fit around home life etc” (in 12 reviews)

Cons

• “High expectations on minimum wage” (in 48 reviews)
• “Having to work really long hours and split shifts” (in 22 reviews)
• “Rotas changed weekly and only available a few days before next one started” (in 20 reviews)
• “understaffed, low pay, that uniform” (in 18 reviews)
• Younger employees also complained for not being included in company auto enrolment pension plans, as their salary’s under 10k.

• Flexibility to provide new products to customers, seasonally adjusted
• Low prices
• Stores are in convenient locations, in modern retail parks
• Their range includes a number of leading brand products with heritage brands in electrical and DIY ranges.

Annual Report File

Locations

620 stores (+7.6%)

Head Office

B&M Retail Ltd

The Vault, Dakota Drive,

Estuary Commerce Park,

Speke Liverpool, L24 8RJ

Social Media

Facebook

Twitter

Instagram

LinkedIn

Pinterest

YouTube

Vimeo

N/A

Competitors List (alphabetical order)

Criterion: Industry subcategory, Company Size and Product

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Tesco

The Range

T. J. Morris – Home Bargains

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