Target status: x
Upload date: 02/09/2019
Last updated on: 09/10/2020
Who are the important people in the company?
• Robert David Redhead
Correspondence address: Redforrest House, Queens Court North, Earlsway Team Valley, Gateshead, Tyne And Wear, NE11 0BP
Date of birth: November 1942
Nationality: British
Country of residence: United Kingdom
Nature of control
Ownership of shares – More than 25% but not more than 50%
Ownership of voting rights – More than 25% but not more than 50%
• Robert Gavin Redhead
Correspondence address: 145 Runnymede Road, Ponteland, Newcastle Upon Tyne, Great Britain, NE20 9HN
Date of birth: August 1970
Nationality: British
Country of residence: United Kingdom
Nature of control
Ownership of shares – More than 25% but not more than 50%
• David William Forrester
Correspondence address: 10 West Park Road, Sunderland, England, SR6 7RR
Date of birth: September 1990
Nationality: British
Country of residence: United Kingdom
Nature of control
Ownership of shares – More than 25% but not more than 50%
• Bryan O’Donnell
Correspondence address: Redforrest House, Queens Court North, Earlsway Team Valley, Gateshead, Tyne And Wear, NE11 0BP
Date of birth: March 1975
Nationality: British
Country of residence: United Kingdom
Occupation: Director (Engineer)
• Gregory David Waugh
Correspondence address: Redforrest House, Queens Court North, Earlsway Team Valley, Gateshead, Tyne And Wear, NE11 0BP
Date of birth: June 1966
Nationality: British
Country of residence: England
Occupation: Director (Certified Chartered Accountant)
What is the structure of the company?
• Statement of Capital (Share Capital)
Class of Shares: ORDINARY
Currency: GBP
Number Allotted: 8500
Aggregate nominal value: 8500
Amount paid per share: 1
Amount unpaid per share: 0
• Statement of Capital (Total)
Currency: GBP
Total Number of shares: 8500
Total Aggregate nominal value: 8500
• Full Details of Shareholders
Shareholding 1: 2500 Ordinary shares held as at the date of this return
Name: Robert Gavin Redhead
Shareholding 2: 2500 Ordinary shares held as at the date of this return
Name: David William Forrester
Shareholding 3: 3500 Ordinary shares held as at the date of this return
Name: Robert David Redhead
What is the prospect’s strategy and ambitions?
Strategy
• During the year the group secured a number of new long-term contracts
• They also invested for the development of new products and learning curves had to be worked through to establish efficient production processes for the manufacture of often lower margin products
• Despite the recently secured contracts, a long-term strategy will nevertheless be implemented with a view to securing additional and more profitable business for the future
• The group acquired SOTT Ltd, closed their regional office in Milton Keynes and transferred the resources to the SOTT Kettering base
• The company’s acquisition of SOTT Ltd has been successful and it considers to be in a good place to secure new kinds of work, particularly in the south of England
Legislative risks
• The sign industry is becoming increasingly affected by EU manufacturing standards and there is a need to keep abreast of these requirements. This results in the need to invest in additional accreditations and process reviews which requires additional overheads to manage.
Financial risks
• Their biggest challenge is that they are continuing to face even less favourable payment terms, particularly from the largest clients, with some now paying at 75 days rather than the 30 or 60 days they previously offered them.
Ambitions
• With more guaranteed levels of work in place, the Directors anticipate a steady and positive trading position for the year although are mindful that those production efficiencies must be achieved.
Who are the prospect's customers?
Portfolio
Their Customer base includes Retail, Financial, Architecture, Leisure, Shopping centres, Petroleum and Wayfinding companies.
• Acrylicize
• Beacon of Light
• Bowmer Kirland
• BP
• Carlsberg
• Co-op
• Essar
• Great North Run
• Hilton Hotels
• Jet
• LDO
• Nationwide
• Sainsburys
• Telford Mann
• Texaco
• Triad
• Trinity Shopping Centre
• Wembley Park
Customer Reviews
N/A
What does the prospect consider important for its customers?
- Producing some of the most recognisable signs across the UK.
- Providing high quality products and excellent customer service.
Who are the prospect's staff?
The average monthly number of persons (including directors) employed by the group and company during 2019, amounted to 175 (2018: 178).
| 2019 | |
| Directors | 7 |
| Administrative staff | 54 |
| Production staff | 114 |
| £ | |
| Wages and salaries | 5,041,764 |
| Social security costs | 498,977 |
| Other pension costs | 97,349 |
What are the prospect’s unique selling points (USPs)?
- Astley Signs are part of the award-winning Astley which has a heritage spanning 80 years and is renowned for high quality products and 2014 Astley Signs Limited
- With their strategic Pan-European partners Van Beem & Van Haagen, they have provided high profile signage solutions on behalf of leading businesses, across Europe as well as delivered impressive signage campaigns across the continent – no matter how complex they are.
- Their ISO 9001 compliant production methods are ready for a European rollout programme and their dedicated team have the skills and experience to manufacture signage for the all sectors.
- Their head office and production facility cover 55,000 sq ft and they have satellite offices and warehousing in Milton Keynes, Leeds & Glasgow.
- They have numerous accreditations and operating permits, including Safe Contractor Status and ‘SPA’, which means their fitting crews and project managers have a safety passport that authorises them to work on live petrol forecourts.
What are the prospect’s business activities and potentials?
Locations
Their head office is located in Gateshead. Their site spans across 55,000 sq ft and houses efficient equipment and the latest machinery. Their sales, marketing and project management functions are all based at their head office along with their design department.
As well as their manufacturing centre of excellence in Gateshead, they have warehousing facilities in Glasgow, Leeds offices and additional manufacturing and project facilities in Kettering. These locations are strategically placed across the UK where they can manage their surveying and installation crews.
Social Media
Who are the prospect’s competitors?
Competitors List (alphabetical order)
Criterion: Industry subcategory, Company Size and Product
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